Search for tag: "competitive forces"
MKTG 4100 - Part 3 - Competitive Analysis - Duration: 00:03:41This third section of a 3-part tutorial demonstrates how to start an analysis of competitors for the competitive forces section of the macroenvironmental analysis of the MBA@Denver Marketing 4100…
From Esther Gil
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MKTG 4100 - Part 2 - Identify Competitors - Duration: 00:06:57This second part of a 3-part tutorial demonstrates how to find competitors using ReferenceUSA for the competitive forces section of the macroenvironmental analysis required in the MBA@Denver…
From Esther Gil
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MKTG 4100 - Part 1 - Industry Research - Duration: 00:05:44This first part of a 3-part tutorial demonstrates how to find industry information for the competitive forces section of the macroenvironmental analysis required in the MBA@Denver Marketing 4100…
From Esther Gil
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