Porter's 5-forces analysis - Duration:…
Porter's 5-forces analysis - Duration: 00:04:23
This tutorial demonstrates how to find industry reports from a publisher called MarketLine that include Porter's five-forces analysis in them.
Using First Research to find industry information…
Using First Research to find industry information - Duration: 00:06:53
This video demonstrates how to find industry information in a University Libraries subscription database called First Research.
MKTG 4100 - Part 1 - Industry Research -…
MKTG 4100 - Part 1 - Industry Research - Duration: 00:05:44
This first part of a 3-part tutorial demonstrates how
to find industry information for the competitive forces section of the macroenvironmental
analysis required in the [email protected] Marketing 4100…
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